Disguise the Surprise had proven product-market fit, but significant drop-offs and low conversions. Valerie conducted a full audit of analytics, user flows, and performance to identify blockers and improve mobile UX. She proposed enhancements like homepage merchandising, personalized recommendations, and reduced reliance on video to clarify the offer.
Hi, I’m Valerie Davis.
I’m a strategist, systems-thinker, and passionate advocate for customer experience. I’ve led marketing teams, helped implement EOS, and partnered closely with visionary founders to bring clarity and execution to even the most ambitious ideas.
Previously Director of Marketing at Bulk Reef Supply, I’ve been praised for my ability to unify people, platforms, and priorities—and I’ve found my sweet spot in being the person who turns vision into action, chaos into clarity, and disconnected efforts into momentum.
